HCP
Content Marketing Create Your Campaign

Disseminate your content to physicians and other HCPs across hundreds of medical websites at scale.

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MARKETING TO HEALTHCARE PROS JUST GOT EASIER

Take a peek at our newest dashboard for HCP Marketers. This latest generation delivers a more refined and intuitive experience. With advanced & powerful HCP targeting, AI Images, near real-time analytics, streamlined functionality, and an expanded suite of notifications & PLD reports.

NPI-Level Targeting

NPI based audience targeting is available to reach specific types of physicians, nurses, physician’s assistants and more.

Real-time, physician-level data from opted-in visitors supports critical marketing objectives.
Compliant with regulatory and privacy requirements.
List match targeting & reporting.
Create custom campaigns choosing from over 800 unique HCP audience types and nearly 4M medical professionals.

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Audience Targeting

HCP List Match (by NPI)

Profession

Specialty

Prescribers

Diagnosers

Geo-Targeting

FOCUSED ON REACHING HCPs WHERE THEY CONGREGATE

Tap Native is the leading content discovery platform focused exclusively on healthcare. That focus enables marketers to reach an audience of authenticated physicians, nurse practitioners, physicians assistants and other HCPs while they’re browsing clinical information across hundreds of websites where those HCPs congregate. Our HCP targeted ads ONLY appear to authenticated HCPs that meet the ad’s targeting criteria for profession, specialty or NPI number.

REAL-TIME PLD REPORTING

We provide the full name, NPI number, medical specialty and timestamp of every physician, nurse, physician’s assistant or other HCP that clicked your ad. We report which ad they clicked and the dashboard displays which ads are converting better for your offer.

In-Content Placements

Your message has been trapped in the right rail of the websites where you advertise. Tap Native placements are in-content so your message is impossible to ignore. Content style placements create an editorial look and feel and generate up to 20X the engagement as well as lower CPAs than typical “banner ads”.

Real Time Data and Analytics

Access to real time campaign insights and performance data. Easily optimize your campaigns based on Click-Through Rates (CTR), Cost Per Acquisition (CPA), creative performance, and more. HCP level reporting available for measurement and follow up.

ALL THE BEST TECH BAKED IN THE BEST OFFER

There’s a lot more to see inside. We’ve built something that is more effective, less expensive, provides superior reporting and uniquely engages HCPs. We’re happy to provide a demo of the marketing dashboard and if you’d like to sit through a 15-minute demo, you’ll receive a free $150.00 new advertiser credit. We’re also happy to make some sample ads using our Getty Image enterprise account and Tap Native’s new generative AI image platform. We can even help you choose HCP targets that match your offer. Contact us below with your business email and your free ads can be live in around an hour.

Campaign Forecasting

Targeting

Contextual
Authenticated HCPs
Target List

CTR

Low (.05%)
Medium (.5%)
High (1%)

Budget 59,000

$10, 000
$50, 000
$100, 000

Your plan can get

6.1K clicks
for $2.8K
and a $1 max. CPC

6.1K
Clicks
90K
Impressions
$2.8K
Cost
6.8%
CTR
$0.46
Avg. CPC

HCP & Physician Marketing Deep Dive

Tap Native helps you reach your target health audience in high quality content. What are you waiting for?

Take Tap Native for a test drive today.

HCP Content Marketing Create Your Campaign